Sustaining innovation for a startup, a rip off from Google's 20% idea.
We call it a "hackathon" and we got inspiration from the good folks at Atlassian. The idea is that you make a day-long event (at whatever frequency you want) where everyone works on something that is:
- valuable to the company
- but not what they're "supposed" to be working on and
- that can be taken from idea to working prototype in one day
We started our hackathon at 9:00am and ended at 8:00pm. From 8:00-10:00pm we did presentations where each team member or group showed their work.
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